Most pageants identify themselves with the traditional naming convention of an honorific (Mr., Miss, etc.) followed by one or two additional words delineating the pageant’s geographic scope and/or subject matter (such as the ethnicity or wardrobe of the contestants). LATINA pageant, who alleged that their former Texas affiliate had gone rogue and started using the MISS LATINA TEXAS mark for unauthorized activities.ĭisputes over beauty pageant names appear to be relatively frequent. Ramirez, the Southern District of California granted a default judgment to the organizers of the MISS U.S. Meanwhile, in Organizacion Miss America Latina v. Miss G-String International LLC, the Trademark Trial and Appeal Board (“TTAB”) dismissed an opposition to the registration of MISS G-STRING INTERNATIONAL because the opposer’s mark (MISS NUDE INTERNATIONAL) just wasn’t similar enough to cause confusion. Just this month, two disputes over the trademark rights to beauty pageant names were resolved, pending appeal.
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